I recently noticed on Tiktok a lot of my favorite kawaii fashion creators do a very blushy makeup style that they called Douyin makeup! I gave it a go on a livestream a few days ago
I found the makeup style to be super flattering and wanted to take the time to try and learn a bit more about it, at first I didn’t find much info on it but the more I looked into it it seemed to be related to an app called Douyin which although also owned by Bytedance is different from Tiktok. The makeup style is named after the app it originally gained popularity on.
As someone who has seen some different makeup styles trend, it reminds me a lot of the heavy blush trends that seem to have been in style for a few years. It honestly looks very similar to other makeup blushy and heavy on pink makeup looks but in a much more polished and elegant way. For example it looks like a blend of byojaku makeup and popular egirl makeup styles.
Seeing this contrasted visually I really like how Douyin makeup seems to combine two opposite trends of makeup in the 20s where we are seeing very over the top blushes and pinks as being popular for online content creators and more natural looks trending as well. Douyin makeup blends both of these trends together in a very beautiful and wearable way and I can’t wait to see more of it in the future.
Luna By The Lake With Cake 
Ya, congrats! It worked perfectly on you!!!
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